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In March, the retail sales of the passenger car market reached 1.69 million units, a year-on-year increase of 6.23%. From January to March, the cumulative retail sales totaled 4.828 million units, showing a year-on-year growth of 12.99%. The first quarter of 2024 saw a strong start for the car market, with March sales experiencing a significant increase. The market's recovery after the Chinese New Year, the ongoing price war, and the attention around new vehicle models all contributed to the market's vibrancy, demonstrating a solid growth trend.

Xiaomi SU7 has attracted much attention since the rumors, and after its listing at the end of March, it has triggered an extensive upsurge of discussions. Futong Auto Intelligence using its independently developed VoC (Voice of Customer) insight platform in the automotive industry, has conducted a brief analysis of the customer voices within 10 days of the listing of Xiaomi SU7 to explore the focus of public discussions.

Recently, Futong Dongfang has successfully passed a rigorous certification audit and obtained the ISO 22301:2019 Business Continuity Management System Certification. This effectively demonstrates that Futong Dongfang has the capability to provide customers with comprehensive, secure, reliable, and sustainable business services.

In February, the domestic retail penetration rate of new energy vehicles (NEVs) reached 35.2%, a 3.6 percentage point increase compared to the 31.6% penetration rate in the same period last year. The retail sales volume of NEVs was 388,000 units, marking an 11.56% decline compared to the same period last year. Of this, the sales of pure electric vehicles (EVs) totaled 220,000 units, down 25.32% year-on-year, accounting for 56.65% of total sales. Meanwhile, sales of plug-in hybrid vehicles (PHEVs) reached 168,000 units, up 16.46% year-on-year, making it the only segment to show growth, and it now holds a 43.35% share of the NEV market.

In February, retail sales in the passenger vehicle (PV) market reached 1.103 million units, marking a year-on-year decline of 20.54%. This significant drop can largely be attributed to the Chinese New Year effect, which led to a shift and dispersion of consumer activity before the holiday. Additionally, the intensifying price war has further fueled a wait-and-see atmosphere in the market, which has contributed to the weaker retail performance.

In January, the domestic retail penetration rate of new energy vehicles (NEVs) reached 32.8%, an increase of 7.2 percentage points compared to the 25.6% penetration rate in the same period last year. However, it declined by 7.3 percentage points compared to the 40.1% penetration rate in December of the previous year. The retail sales volume of NEVs reached 668,000 units, reflecting a year-on-year increase of 101.38%. Among these, pure electric vehicles (EVs) sold 376,000 units, up 76.06% year-on-year, contributing to 56.35% of the total sales. Plug-in hybrid electric vehicles (PHEVs) sold 291,000 units, a 147.28% year-on-year growth, accounting for 43.65% of the NEV market.

In January, retail sales in the passenger car market reached 2.035 million units, a year-on-year increase of 57.34%. However, considering the impact of the traditional Chinese New Year on pre-holiday consumption timing, the significance of this year-on-year growth rate is somewhat diminished.

Large-scale model-based intelligent document technology has become a rapidly growing and significant branch of artificial intelligence since 2023. By leveraging technologies such as Transformer models and Natural Language Processing (NLP), this technology enables automatic extraction of information, text recognition, content understanding, and conversion into structured data from various types of documents. This technology plays a crucial role in enhancing work efficiency, optimizing information management, and supporting business decision-making. The Genesis AI Innovation Center, with years of deep expertise and technical accumulation in natural language processing and textual logical reasoning, has independently developed an intelligent document service product—Taihang ChatDoc.

With the rapid development of the automotive market, competition among car manufacturers has entered the second half of a highly intense and competitive elimination stage. How can companies survive, and even stand out, in this fierce battle? Competitive analysis is an unavoidable topic. How can automotive companies scientifically, effectively, and intelligently analyze the Voice of the Customer (VoC) to understand and adapt to the market environment, ultimately providing important references for marketing planning and strategy formulation? This has become an urgent issue that many car manufacturers need to address. The Futong Auto Intelligence VoC platform analyzes customer feedback across the entire journey and all channels, gaining insights into the competitive situation of competing brands from the consumer's perspective. This provides car manufacturers with a strategic foundation to succeed in the intense market competition.

In December, the domestic retail penetration rate of new energy vehicles (NEVs) reached 40.1%, indicating a steady trend in the market share of NEVs. The retail sales volume of NEVs reached 947,000 units, continuing to set a new monthly high over the past two years, showing a growth of 48.01% compared to the same period last year. Among them, the retail sales of pure electric vehicles (EVs) totaled 599,000 units, a year-on-year increase of 31.57%, contributing to 63.3% of the total performance. The retail sales of plug-in hybrid electric vehicles (PHEVs) reached 348,000 units, with a year-on-year growth of 88.59%, accounting for 36.7% of the NEV market.